Monday, October 3, 2011

Working with Royalty

Phoenix-based Digital Royalty is responsible for some of the most strategic social media campaigns for celebrities and athletes like Shaquille O’Neal, UFC president Dana White, Dwayne "The Rock" Johnson, the Chicago White Sox and now Nike. This 10-person team understands the importance of a social media presence — they have more than a million friends (followers) on Twitter.

Digital Royalty is young and cool and they are in love with their work. They wanted their social media portraits/avatars to reflect that.

Digital Royalty. August 2011. Phoenix, AZ. ©Jill Richards Photography
Digital Royalty. August 2011. Phoenix, AZ. ©Jill Richards Photography
Digital Royalty. August 2011. Phoenix, AZ. ©Jill Richards Photography
Digital Royalty. August 2011. Phoenix, AZ. ©Jill Richards Photography
Digital Royalty. August 2011. Phoenix, AZ. ©Jill Richards Photography

Shot on location at Tuck Shop. Hair and makeup by the wonderful Michele Lee.

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